Find the friction
Read the current page as a new visitor. Document issues in language, layout, mobile use, and loading with screenshots and measurements.
INDEPENDENT WEB DESIGN & DEVELOPMENT
Make the first click count.
Clear, fast landing pages for startups with something worth explaining.
Tell me what you're building01 / WHAT I DOOne focused page.
One focused page.
A stronger first impression.
I work with early-stage teams on the page people see before they know the product. The goal is clarity before decoration.
FOR NEW LAUNCHES
A landing page from zero
A focused page that explains your product, earns attention, and makes the next action obvious. Designed, built, and checked on real screen sizes.
Discuss a new page02 / THE APPROACH
Look closely. Build deliberately.
Recommendations begin with a real browser visit and traceable evidence. The final page gets checked on narrow screens, by keyboard, and for performance.
Show the better version
Turn the important findings into a clear page structure, working prototype, and concise content that explains the offer.
Check the real thing
Review accessibility, small screens, performance, and the main action before launch. Measure outcomes rather than promise them.
03 / WORKING METHOD
Proof before promises.
No invented client numbers. A useful redesign starts by showing precisely what it improves.
SAMPLE AUDIT / METHOD
Read the method ↗Start with the page people actually use.
See how I review a landing page on mobile, document findings, and decide what to change first.
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LANDING PAGE REVIEWOne clear idea, on every screen.Mobile layout · Message clarity · Performance
04 / NOTES
Thinking in public.
Practical notes from designing, building, and reviewing pages. Every piece is written to help a founder make a better decision.